How Renov Dental Group reduced cost per acquisition by 58% with Yelp Advertising Partner Ditans Group
When Dr. Yi gives me a $3,000 marketing budget, I have to bring in 30 new patients. Our first month advertising on Yelp, we brought in 50 patients with a budget of $1,000.
— Eddie Yi, CEO, Ditans Group, and Yelp Advertising Partner
Eddie recommends:
Yelp Advertising Partner Program | Yelp Ads | Yelp Insights API
Summary
Dr. Sally Yi, founder of Renov Dental Group, has been perfecting smiles in Clermont, CA, since 2023. With Yelp and Eddie Yi, CEO of digital marketing agency Ditans Group, Renov Dental Group has achieved:
- 58% reduction in cost per acquisition
- 10-12 new patients ($7-8k in revenue) per month
- 50 new patients in the first month of advertising
- 73% increase in leads with Yelp Ads versus organic traffic
Background
Dr. Sally Yi founded Renov Dental Group in 2023, enlisting the help of Yelp Advertising Partner Ditans Group in 2025 to help her increase patient count and maximize her advertising budget. Dr. Yi’s practice is committed to personalized care and exceptional work performed with the latest in dental technology.
Challenge
As an independent practice, Renov needed to attract a steady stream of patients while sticking to its advertising budget. Deeming $100 per patient an acceptable acquisition cost, Dr. Yi needed a solution that could help her grow steadily and predictably.
Solution
Ditans Group took charge of Renov’s marketing and advertising strategy, investing in Yelp Ads, which displays the business in key places on and off Yelp, including above and below organic Yelp search results and on competitors’ Yelp Pages. With Yelp Ads, Renov attracts 73% more leads over organic traffic, helping the practice bring in $7-8k in booked revenue per month.
Ditans Group also harnessed the capabilities of Yelp Insights API, which provides real-time Yelp data to help businesses assess risk, understand consumer trends, and make informed business decisions. This helped Renov increase its SEO rankings, compare performance to competitors, and tailor how the practice shows up online.
With rich, timely data and an optimized advertising strategy, Renov achieved a $42 cost per acquisition, a 58% reduction from its goal of $100 per acquisition.
Because Ditans is so analytical and Yelp has so much data, we can help businesses make informed decisions by giving them accurate projections of what kind of results they can expect from their advertising dollars.
— Eddie Yi, CEO, Ditans Group, and Yelp Advertising Partner