Drive sales on a national and regional scale

Yelp can help your brand reach millions of consumers who are searching for your products or services.

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Yelp advertising for the holidays

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Trusted by hundreds of national advertisers

Sephora
PetSmart
LaserAway
Discount Tire
T-Mobile
UCLA Health

Reach consumers who mean business

Connect your brand with an audience of millions who are ready to buy and actively searching for nearby businesses.

83%
purchase from a business they found on Yelp1
86%
of searches on Yelp are unbranded2
74MM
unique visitors come to Yelp every month3

Deliver ads at every
stage

Yelp’s ad solutions help you reach consumers at every stage of the buying cycle, from awareness to purchase to engagement.

Awareness

Sponsored Collections

  • On-Platform

Bring your brand message to life on the Yelp app home page. We help you build a custom collection that aligns your brand and message with quality local business content that people trust.

Talk with an expert to learn more

Spotlight

  • On-Platform

Spotlight lets you share timely messaging and promotions in a variety of formats (including audio and video) with local audiences on the Yelp app home page and your Business Page.

Talk with an expert to learn more

Yelp Audiences: CTV

  • Off-Platform

Reach audiences when they’re most engaged with their media. CTV ads using Yelp Audiences lets you message users who have expressed purchase intent on the Yelp platform, while they’re watching their favorite TV shows and movies.

Talk with an expert to learn more

Consideration

Enhanced Profiles

  • On-Platform

With Yelp users comparing businesses before making a purchase, it pays to have a Business Page that stands out. Enhanced Profiles boost your business’ presence with features like a custom Call to Action button, Photo Slideshow, Removal of Competitor Ads, Connect, Business Highlights, Portfolio, and Logo.

Talk with an expert to learn more

Showcase Ads

  • On-Platform

Get more creative control over how you promote your brand on Yelp. Showcase Ads lets you tell your story in a visually engaging way in search and with branding on your Business Pages (supports video or static imagery). Use Showcase Ads to highlight new products, limited time offers, and conveniences (like 20% off or order online).

Talk with an expert to learn more

Yelp Audiences

  • Off-Platform

Target high-intent and purchase-ready users across the web based on their Yelp search activity, page visits, app engagement, and more. Our versatile audience segments can be used to generate brand awareness as well as drive real business results.

Talk with an expert to learn more

Conversion

Search Ads

  • On-Platform

Get seen above the search results, on your competitors’ pages, and in themed ad carousels when someone searches for what you offer. Define your ad goals, block and boost keywords, and pay only when your ad is clicked.

Talk with an expert to learn more

Yelp Audiences

  • Off-Platform

Target high-intent and purchase-ready users across the web based on their Yelp search activity, page visits, app engagement, and more. Our versatile audience segments can be used to generate brand awareness as well as drive real business results.

Talk with an expert to learn more

Dynamic Yelp Content Ads

  • Off-Platform

Dynamic Yelp Content Ads are customizable ad units that allow brands to add dynamic content from Yelp to their off-Yelp display ads. These ads use real-time Yelp data to create a unique and compelling display creative.

Talk with an expert to learn more

Loyalty

Yelp Audiences

  • Off-Platform

Target high-intent and purchase-ready users across the web based on their Yelp search activity, page visits, app engagement, and more. Our versatile audience segments can be used to generate brand awareness as well as drive real business results.

Talk with an expert to learn more

Dynamic Yelp Content Ads

  • Off-Platform

Dynamic Yelp Content Ads are customizable ad units that allow brands to add dynamic content from Yelp to their off-Yelp display ads. These ads use real-time Yelp data to create a unique and compelling display creative.

Talk with an expert to learn more

Measure your ROI

Yelp’s measurement solutions show how our ad solutions are meeting your campaign goals, from store visits and phone calls to online and offline transactions.

Get started today

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1Based on a survey conducted by Yelp in August 2022. Methodology used ComScore demographics and people who reported having used Yelp in the prior 3 months.
2Yelp Internal Data, January 2021.
3Comscore media metrix, Desktop 2+ and Total Mobile 18+, Average of January – December 2023.