Articles

Learn how to get the best return on investment from your marketing efforts with this guide to online marketing and advertising for small businesses.

Discover the benefits of online advertising and different channels to launch your next campaign and reach more customers.

Whether you make updates to your page daily, monthly, or quarterly, figuring out the timing of crucial tasks can help you get the most out of Yelp.

Learn how to use paid advertising sites, and discover free and low-cost alternatives for reaching new customers.

Learn how to get the word out about your business and how word-of-mouth can be an affordable way to boost your brand.

From creating your Yelp Business Page to converting sales, here’s what entrepreneurs like you couldn’t get enough of this year.

Explore the millions of connections made on Yelp between business owners and consumers in 2023—and don’t miss the predicted trends of 2024.

Discover the art of capturing media attention for your restaurant. Our guide covers common pitfalls, best practices, and answers to common questions.

Our guide covers essential steps from mastering margins to building personal marketing relationships. Get insights on pricing, online presence, and more.

Ring in the new year with a restaurant checklist that will help you set sales goals, motivate your staff, and spruce up your restaurant.

Yelp attributes showcase specific characteristics of a business and can help attract customers based on their needs and values. Here are the top attributes businesses identified with in 2023.

Offering gift cards is a no-brainer when you look at how restaurant gift card purchases and redemption can bring you more diners and profits.