How La Parisienne stays busy with Yelp Waitlist

Julie, owner of La Parisienne in New York City, talks about how Yelp Waitlist (now called Yelp Guest Manager) has increased the busy hours at her French cafe in the heart of FiDi, Manhattan.

Julie and Adrian worked at restaurants in France and New York City before opening La Parisienne, which serves breakfast, lunch, and brunch. Within a year, La Parisienne landed on Yelp’s Top 100 Places to Eat in NYC in 2019.

Yelp Waitlist lets diners join the La Parisienne waitlist in one click, through their website or Yelp. Guests can join the waitlist, walk around the city, then return to the restaurant when they receive a text that their table is ready. But, importantly for La Parisienne, the system does not hold tables like a reservation would. Before Yelp Waitlist, La Parisienne would experience a rush from around 10am–12pm. With Waitlist, the restaurant has extended their busy time to 10am–2:30pm. Diners can now see the restaurant’s popularity throughout its operating hours.