Topic: Behind the Review

Every business wants good reviews, and every customer want a good experiences—but what’s really happening behind the scenes? On the Behind the Review podcast from Yelp and Entrepreneur Media, Host Emily Washcovick talks with business owners and reviewers to uncover the real stories behind every rating. Explore the posts below for insights from the show, and visit Yelp for Business to subscribe.

170 posts in Behind the Review

Celebrating 100 episodes of the Behind the Review podcast

In honor of Behind the Review’s 100th podcast episode, we’ve gathered memorable moments, the most popular episodes, a collection of the featured businesses, and much more.

The front porch model: Convert a first-time customer to a regular in 3 steps

Dogpatch Games owner Shannon Newton visualizes the customer journey in three stages: front porch, living room, kitchen. You ease them into the experience and show them what to expect—until they feel like part of the family.

How to create and grow a customer service mindset in your business

As a small business owner, you are the face of your operation. You set the tone for your team, and you answer to your customer’s expectations. But between...

Small gestures for big results: 4 ways to create surprise and delight

Photo by Aaron Burden Sometimes the smallest touches have the biggest impact. You don’t need to go over-the-top or spend your entire marketing budget to...

‘You have to think bigger:’ a checklist for expanding your business

How do you know if you’re ready to expand your business? Two entrepreneurs break down the critical information business owners need to know before opening a second location.

The anatomy of angry customer feedback: how (and why) to respond

Editor in Chief of Entrepreneur Magazine Jason Feifer answers a crucial question: Is it possible to retain an angry customer?

The 3 stages of a creating a comfortable customer journey

Whether trying a new fitness class or hiring an electrician for the first time, customers can be intimidated by new experiences. As small business owners, you...

4 ways to personalize the customer experience

For Boite de Fleurs founder Tina Youkhana, thinking out of the box as a small business owner led her to the inside of a box. Seeing a need for more florist...

How a 30-year, fine-dining veteran keeps the customer experience fresh

Chef Jason Helfer founded Peasant Village with his father on the principles of creativity and great customer service. After thirty years in business, Jason continues to innovate upon his family legacy with techniques that make the residents of San Angelo feel like VIPs.

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