
3 free promotion strategies from a word-of-mouth success story
The owners of Miguel’s Artisan Recipes used word-of-mouth to build their restaurant’s reputation before it even opened.

Educating and engaging with customers: tips from a local farmers market
The owners of Fall Creek Farmers Market in Humble, Texas use Yelp to educate customers on the importance of buying local.

3 questions a Yelp Elite asks when choosing a local business
Owner Tomeka Wallace chats with a regular about what matters most to customers at Happy Cafe in Virginia Beach, Virginia.

5 tips for making your customer’s day
Sundae Scoop owners Philip and Sibs Harrell strive to connect with customers on a deeper level through authentic, engaging conversation.

Best places to advertise your small business online
Discover the best places to advertise your small business and learn which types of digital advertising may work best for you.

4 business owners share what surprised and excited them about Yelp Ads
Four business owners share their biggest surprises and wins from the first month of running Yelp Ads.

Why Chef JJ Johnson changed his business model based on reviews
At the fast-casual rice bowl chain FIELDTRIP, James Beard Award winner Chef JJ Johnson constantly evolves his business model to better serve the community.

Understanding the cycle of customer feedback
At local favorite MT Noodles, owner Justin Bui and his family prioritize customer service and feedback to deliver the best experience possible.

How the #1 restaurant from Yelp’s Top 100 speaks volumes through food
Chef Wendy Garcia, owner of Tumerico in Tucson, grew her business from a farmers market tamale stand to the top of Yelp’s Top 100 Places to Eat in 2024 list.

5 steps to building customer confidence
The owners of Oakwell Beer Spa share how they educate first-timers and deliver on their promise to provide relaxation for all.

How an ice cream shop chain keeps it local across 25 locations
Owner Kim Malek shares how West Coast ice cream hub Salt & Straw perfected the formula for local flavor across 25 locations and five states.

How a Marriott hotel uses and responds to customer feedback
A Sheraton Grand manager shares how feedback boosts business at a resort known for its customer service and “can-do spirit.”
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