
Overcoming the intimidation hurdle for first-time customers
Carmen Sturniolo, owner of Ambitious Athletics, takes the intimidation factor out of fitness by having consistent conversations with customers.

How to maintain your small business magic as you grow
Ask yourself these three questions to preserve your small business strengths through growth and expansion.

Carved with kindness: how an engraver conducts business with empathy
Wade Dickinson, owner of Heirloom Engravers, proves that kindness is just as important as the quality of his work.

Business founders roundtable: what they’d tell their younger selves
Three Black women founders share advice on navigating obstacles, working collaboratively, and embracing authenticity in business.

Chef JJ Johnson on breaking the status quo in life and business
The James Beard Award-winning owner of FIELDTRIP reflects on key lessons in life and business that helped him grow as an entrepreneur, chef, and father.

3 decades of inspiration from the family behind a Top 100 soul food spot
Sandra and Miguel Pittman landed #56 on Yelp’s Top 100 by serving soul food—and food for the soul—in the same kitchen for 34 years.

A Yelp Elite and Community Manager answers your burning questions about reviews
Cincinnati Community Manager and Yelp Elite Bailey Dixon answers business owners’ burning questions about Yelp reviews and the people who write them.

Business founders roundtable: bonding through the entrepreneurial experience
Three business leaders and Yelp for Business x Luminary fellows discuss educating, delegating, and humanizing the customer experience.

The key to Starbright’s steady growth: 3 lessons from 3 decades in business
Behind the Review’s first-ever guest returns to share three key lessons that helped him grow his small delivery startup to New York City’s go-to flower business.

How to fill out your ‘From this business’ section on Yelp
“From this business” is an opportunity for you to tell customers what you do best and why they should choose you. Learn how to craft the best response on your Yelp Page.

How a local tour business conquers accessibility barriers
People with disabilities face many barriers to outdoor recreation, but by listening to her clients’ needs, Alexis Newlin has built a local tour business where accessibility is a priority.

5 tips for boosting your business’s reputation with media coverage
When Rachel Kellner and her husband bought Aigner Chocolates, they used PR strategies to catapult the longstanding chocolate shop into the spotlight.
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