
Small gestures for big results: 4 ways to create surprise and delight
Photo by Aaron Burden Sometimes the smallest touches have the biggest impact. You don’t need to go over-the-top or spend your entire marketing budget to...

‘You have to think bigger:’ a checklist for expanding your business
How do you know if you’re ready to expand your business? Two entrepreneurs break down the critical information business owners need to know before opening a second location.

At the #1 restaurant from Yelp’s Top 100, everyone is family
Food and family are forever intertwined at the #1 restaurant on Yelp’s Top 100 2023—a Hawaiian-Korean eatery dedicated to breaking barriers and treating customers as family.

4 ways to personalize the customer experience
For Boite de Fleurs founder Tina Youkhana, thinking out of the box as a small business owner led her to the inside of a box. Seeing a need for more florist...

How a 30-year, fine-dining veteran keeps the customer experience fresh
Chef Jason Helfer founded Peasant Village with his father on the principles of creativity and great customer service. After thirty years in business, Jason continues to innovate upon his family legacy with techniques that make the residents of San Angelo feel like VIPs.

Winners of the Yelp for Business x Luminary Fellowship
Get to know the winners of the Yelp for Business x Luminary Fellowship, a year-long program that will provide 15 fellows with customized, one-on-one support from Yelp for Business and Luminary.

3 tips for building a passionate team and community base
San Angelo is a small town in West Texas, hours from the flashier cities in the Lone Star State, but it’s filled with 5-star businesses that help put the...

Choosing the right technology for your small business: 5 tips
Get five tips on finding new tech for your small business, from shopping around to finding the best business partner.

How the #1 restaurant from Yelp’s Top 100 achieved greatness
Yelp’s 2022 Top 100 Places to Eat changed everything for Cocina Madrigal—and the wins keep coming.

‘The Cheers of Beers’: how a brewery owner fosters togetherness on his team
SoCo Taphouse owner Brandon Gardner shares three tips for building a team that feels as familiar as the cast of your favorite sitcom.

How to support and retain employees in a post-pandemic future
The pandemic prompted many small business owners to re-evaluate how they support employees. Learn how to keep the momentum going and break down barriers in your own workplace.

Tips from a top marketer: what to focus on when responding to reviews
Businesses come in many shapes and sizes, but they all have one thing in common: the need to manage customer relationships. Damian Rollison, director of market insights at data-driven marketing platform SOCi, shares what to focus on and what to forget when it comes to review response management.
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