Articles by Yelp
Types of business licenses for small businesses
Getting business licenses is a key part of getting your company off the ground. Find out how to obtain the right licenses now.
How to write a business description that makes your business plan shine
Learn how to write a business description with this easy formula, plus learn top tips for making it shine.
How to write a business plan and why you need one
Learn how to write a business plan, including traditional and lean startup plans, and discover why these documents are crucial for success.
How Flash Frozen Photography doubled business with Yelp Ads
Discover how Kathy's photography studio doubled business through Yelp Ads, resulting in more call leads than any other advertising solution.
How to write an effective cleaning services business plan
Discover six key sections you need to include in your cleaning services business plan to set up your cleaning company for success.
How The Pod Photography used Yelp Ads to become one of the largest portrait studios in LA
Explore how Erika leveraged Yelp advertising to grow her portrait studio into the largest in Los Angeles, including her strategies for attracting clients and the importance of curating customer experiences.
How Morgan Miller Plumbing achieved a 10:1 ROI with Yelp Ads
Learn how Jeff Morgan leveraged Yelp advertising to achieve a consistent, measurable 10-to-1 return on investment.
How electrician Matt Mark gets up to 70% of his clients by advertising on Yelp
Uncover how Matt Mark, a home-based electrician, significantly increased his business by advertising on Yelp, with up to 70% of his clients coming from Yelp.
How Yelp Ads ‘revolutionized’ The Tulsa Rib Company’s advertising program
Learn how Yelp "revolutionized" The Tulsa Rib Company's advertising program and helps them easily and quickly understand the value of their advertising dollars.
How Direct Carpet Unlimited achieved a 400% boost in call leads with Yelp Ads
Discover how Direct Carpet Unlimited achieved a 200% increase in website visits and a 400% boost in mobile calls through Yelp Ads, helping them maximize ROI on a small budget.
Online marketing for small business: 8 tactics for growth
Learn how to reach new customers, cultivate customer loyalty, and elevate your brand with this guide on online marketing for small business.
How to register your business: a beginner’s guide
Knowing how to register your business doesn’t have to be a complicated process. Learn the best way to get started with this guide.