Topic: Branding

Here’s how to identify your target market and get targeted leads—prospects who are more likely to need what you’re selling and become paying customers.

Try these creative ways to get your business noticed and make an impact with an unconventional marketing campaign.

Learn how to use paid advertising sites, and discover free and low-cost alternatives for reaching new customers.

Learn how to do publicity for a small business on any budget and discover 11 creative ideas to boost your brand visibility.

Discover out-of-the-box ideas for marketing your business with real-world examples of brands that found genius ways to bring those strategies to life.

Learn about affordable online advertising and how to create the best cheap ads that reach your target audience.

Learn how to stand out in your industry and attract potential customers with these top branding ideas for small businesses.

Become a well-known, trusted brand in your area and win new customers with these local advertising ideas for small business owners.