
Social media experts share what every small business owner should know
Get insights from social media strategists, experts, and business owners on showing up authentically online.
Tap into this collection of resources to help you run and grow your small business. It features helpful articles on topics like marketing, customer service, and social media, with insights from other small business owners and industry experts.
81 posts in Business resources
Get insights from social media strategists, experts, and business owners on showing up authentically online.
Looking for inspiration? Check out these book and podcast recommendations from successful small business owners and Yelp’s internal business experts.
Explore the vulnerabilities of climate-related events and natural disasters, and see how insurance plays an essential role in helping safeguard small businesses against these risks.
Achieve an accessibility-forward business mindset with five pieces of advice from Tiffany Fixter, the founder of Brewability.
When Rachel Kellner and her husband bought Aigner Chocolates, they used PR strategies to catapult the longstanding chocolate shop into the spotlight.
“Mexican Mom” Gina Antimo shares three ways to make feedback central to your business—and why she changed her chicken quesadilla recipe based on a customer review.
Earth & Me owner Kayli Kunkel introduces zero-waste newbies to a more sustainable lifestyle by putting fun back into the customer experience.
It can be tough for small businesses to stand out in a crowded marketplace, especially when it comes to large, big-budget competitors. Lean into these five unique advantages that only small businesses have.
The team behind gourmet bakery Best Damn Cookies shares how they bake storytelling into their business model—from their menu and decor to their social media.
From telling your authentic story to sharing positive reviews, there are a number of ways you can create a trustworthy foundation with your customers.
Meet the “Daily 5:” a five-step social media routine for posting once a day, in five minutes or less, from social media strategist Crystal Vilkaitis.
How can you create a business network that’s built to last? Beyond just connecting with your regulars, deliver your mission to the community through mentorship, partnership, and events.