Articles by Emily
LGBTQ-Owned Business Resource Hub: opportunities, tools, and stories of strength
To support LGBTQ-owned businesses during Pride Month and year-round, Yelp compiled this resource hub of valuable information for the LGBTQ business community.
4 tips for turning job requests into sales
Turning requests into jobs starts with winning over your customers with a fast and effective response.
How a pastry shop made a viral trend its own
Tips for turning viral popularity into lasting success from the team behind Alexander’s Patisserie, who helped popularize the trendy flat croissant in California’s Bay Area.
A marketing roadmap to turn top customers into brand influencers
Founder of digital marketing agency Dialogue NYC Julianne Fraser shares her secrets for successful influencer marketing campaigns—starting with strong customer relationships.
From single location to national franchise: lessons in scalability, sustainability, and customer satisfaction
The president of Junkluggers, a national junk removal franchise, shares lessons in sustainability, scalability, and customer satisfaction.
3 management tips from a renowned restaurant duo
The dynamic duo behind James Beard Award semifinalist Sur Lie in Portland, Maine shares their complementary leadership styles.
What does a Yelp user look for when choosing a service provider on Yelp?
Dive into the thinking process of a Yelp user to discover how Request a Quote can help your business.
How to get Yelp reviews without asking
Instead of asking for reviews, inspire customers to review your business organically by using these five strategies.
Celebrating Women’s History Month: tools, tips, and inspirational stories
To celebrate and support women-owned businesses across the country, we’ve collected a hub of business resources, Yelp tips, and inspirational stories.
Tips for responding to reviews on Yelp
It’s no longer just about what consumers say about your business—it’s also about what you say back. These five tips for responding to online reviews will help you navigate even the trickiest customer feedback.
Lessons on building and reviving brands from the co-founder of GameStop and Laura Mercier
Gary Kusin shares tips on leadership, performance, and ROI-driven growth from his career at GameStop, Laura Mercier, and beyond.
How the #1 restaurant from Yelp’s Top 100 became a word-of-mouth sensation
Appealing to “the outliers” helped Chef Gilberto Centina grow Holbox from a mom-and-pop operation to a Michelin-starred restaurant.
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