
Lessons from a top pizza spot with 4,000+ reviews on Yelp
The owner of il Canale, one of Yelp’s Top Pizza Spots in the U.S., shares the secrets of his success.

Behind a New York City boba shop’s brand transformation
Tea and Milk owner Mathew Wong shares how the business evolved from a 10-by-10-foot boba shop to a beloved brand with three locations.

4 storytelling tips for Black-owned businesses
Three Yelp community managers share tips for making meaningful connections with customers who care.

How market research helped this comfort food restaurant reach its target audience
Yo’ Mama’s in Birmingham, Alabama, serves a diverse crowd. Owner Crystal Peterson shares how she caters to each segment of her customer base.

5 Yelp insiders share the business tools and features you need to know about
Yelp’s community team keeps a pulse on the most helpful Yelp tools and features. Hear about six of their favorites and how they can benefit your business.

5 ideas for small business ambiance that stands out
Reviewers rave about the ambiance at San Jose’s first Black- and woman-owned coffee shop. Co-owner Be’Anka Ashaolu explains why.

3 free promotion strategies from a word-of-mouth success story
The owners of Miguel’s Artisan Recipes used word-of-mouth to build their restaurant’s reputation before it even opened.

Educating and engaging with customers: tips from a local farmers market
The owners of Fall Creek Farmers Market in Humble, Texas use Yelp to educate customers on the importance of buying local.

3 questions a Yelp Elite asks when choosing a local business
Owner Tomeka Wallace chats with a regular about what matters most to customers at Happy Cafe in Virginia Beach, Virginia.

5 tips for making your customer’s day
Sundae Scoop owners Philip and Sibs Harrell strive to connect with customers on a deeper level through authentic, engaging conversation.

Best places to advertise your small business online
Discover the best places to advertise your small business and learn which types of digital advertising may work best for you.

4 business owners share what surprised and excited them about Yelp Ads
Four business owners share their biggest surprises and wins from the first month of running Yelp Ads.
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