How Yelp partners directly with marketing and advertising agencies

As part of Yelp’s ongoing mission to support local businesses, we have developed a partnership program designed for the digital, marketing, and advertising agencies who service them. Through the Yelp Advertising Partner Program, companies who want to manage and optimize Yelp Ads campaigns on behalf of their small and medium-sized business (SMB) clients receive exclusive, agency-specific support, resources, and incentives to do so directly from a dedicated Yelp team. We’re invested in the growth of our Yelp Advertising Partners by helping them leverage the power of our platform to drive new leads and customers for their clients.

As of today, over 600 agencies—ranging from one-person shops to large, growing teams—are active members of our Partner Program. These agency partners include Yelp advertising solutions in the arsenal of powerful search engine marketing (SEM) and pay-per-click (PPC) tools they use to address the business needs of their clients, and see great success. Hear directly from them:

“We’re able to connect the dots between what Yelp is providing and actual revenue data. That cohesive partnership works well for everyone, but ultimately why we like partnering with Yelp is simply because it works. If you’re not utilizing it, you’re missing out on a massive opportunity.”

– Marcus Piazzisi, president & founder of VIIRL Marketing

“The Yelp partnership has been perfect for us. We’re able to offer an edge to our clients, increasing their confidence in Yelp Ads and getting them to spend more, while at the same time increasing our bottom line and providing great results for our clients.”

– Ailon Katalan & Tomer Maman, co-owners of Shefa Marketing

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More agencies are joining the Yelp Advertising Partner Program every day for access to these benefits:

Resources

We provide everything our agency partners need to be set up for success, from specialized training to tailored sales materials to co-selling expertise. Each Yelp Advertising Partner has a dedicated team of Yelp professionals on-hand to be as hands-off or as in-the-weeds a consultant as they desire!

Results

With powerful campaign management and profile optimization features accessible for all their client locations through an agency dashboard, Yelp Advertising Partners are fully equipped to reach the goals that matter most, by connecting their clients with millions of purchase-ready customers on Yelp.

Revenue

Not only can Yelp Advertising Partners offer exclusive pricing and discounts to their managed businesses, but our partner rewards structure also allows them to earn money themselves as they continue driving Yelp spend across their client portfolio.

Agencies, we want you to join this elite group: Click here to get started as a Yelp Advertising Partner or email yelpadpartners@yelp.com.