5 operational tips that keep one of the world’s largest independent bookstores running smoothly
The manager at Powell’s City of Books—spanning an entire city block —shares how they maintain order behind the scenes.
Topic: Behind the Review
It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In the Behind the Review podcast from Yelp and Entrepreneur Media, we dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, the podcast features conversations with reviewers and business owners about their experiences—whether it was one star or five—giving listeners behind-the-scenes insights into what was really going on.
The posts below take a deeper dive into those conversations. To subscribe to the show and read more, click here.
168 posts in Behind the Review
Crack the social media code with the hosts of Marketing Happy Hour
The hosts of the Marketing Happy Hour podcast share insights on social media strategy, influencer marketing, reviews, and more.
Lessons from a top pizza spot with 4,000+ reviews on Yelp
The owner of il Canale, one of Yelp’s Top Pizza Spots in the U.S., shares the secrets of his success.
Behind a New York City boba shop’s brand transformation
Tea and Milk owner Mathew Wong shares how the business evolved from a 10-by-10-foot boba shop to a beloved brand with three locations.
4 storytelling tips for Black-owned businesses
Three Yelp community managers share tips for making meaningful connections with customers who care.
How market research helped this comfort food restaurant reach its target audience
Yo’ Mama’s in Birmingham, Alabama, serves a diverse crowd. Owner Crystal Peterson shares how she caters to each segment of her customer base.
5 ideas for small business ambiance that stands out
Reviewers rave about the ambiance at San Jose’s first Black- and woman-owned coffee shop. Co-owner Be’Anka Ashaolu explains why.
3 free promotion strategies from a word-of-mouth success story
The owners of Miguel’s Artisan Recipes used word-of-mouth to build their restaurant’s reputation before it even opened.
Educating and engaging with customers: tips from a local farmers market
The owners of Fall Creek Farmers Market in Humble, Texas use Yelp to educate customers on the importance of buying local.
3 questions a Yelp Elite asks when choosing a local business
Owner Tomeka Wallace chats with a regular about what matters most to customers at Happy Cafe in Virginia Beach, Virginia.
5 tips for making your customer’s day
Sundae Scoop owners Philip and Sibs Harrell strive to connect with customers on a deeper level through authentic, engaging conversation.
Why Chef JJ Johnson changed his business model based on reviews
At the fast-casual rice bowl chain FIELDTRIP, James Beard Award winner Chef JJ Johnson constantly evolves his business model to better serve the community.