How to write a press release that gets attention
Discover the step-by-step process for how to write a press release to share news about your small business.
Topic: Marketing
Spreading the word about your business is key to attracting and retaining customers, connecting with your community, and boosting your reputation. Want to find new ways to stand out and grow your customer base? Explore our marketing tips and stories from real business owners to help you make a bigger impact.
176 posts in Marketing
A marketing plan example to guide your strategy
Following this marketing plan example step-by-step will help you build a strong, measurable strategy for your business.
8 smart social media marketing tips for small businesses
Use this list of social media marketing tips to get the most out of your marketing efforts and improve your online presence.
Top 5 techniques for capitalizing on media coverage
A recent media outlet just praised your business. Flocks of customers are on their way to your website, Yelp Page, and social media profiles. Now, the...
3 public relations tactics for your small business
Photo by Brooke Cagle To implement public relations—commonly referenced as PR—into your business, it's first important to understand exactly what PR...
How to connect with more customers on Yelp
Follow these tips for increasing and converting your customer connections on Yelp.
How to build an email list in 7 steps
Learn how to build an email list to build relationships and drive sales for your small business. Follow these seven steps.
6 steps for a successful elevator pitch
With proven strategies from pitch guru Precious Williams, your business can stand out, attract investors, and make powerful first impressions.
15 marketing tips for small business success
Discover 15 budget-friendly (and free) marketing tips for small business owners. Reach more customers for less.
4 referral program ideas to accelerate business growth
The right referral program ideas can turn your existing customer base into your most powerful advocates. Learn how you can boost sales now.
How to customize your message for different online platforms
Want to boost sales through social media? See why knowing your audience and platform mix is the secret to marketing success.
How to write a business description that makes your business plan shine
Learn how to write a business description with this easy formula, plus learn top tips for making it shine.
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