Articles

The owners of Oakwell Beer Spa share how they educate first-timers and deliver on their promise to provide relaxation for all.

Couples are often looking for one thing from your Valentine’s restaurant menu: Simple, excellent food. Learn how to make it happen.

Owner Kim Malek shares how West Coast ice cream hub Salt & Straw perfected the formula for local flavor across 25 locations and five states.

Learn why Yelp Ads should be in your advertising arsenal, and get optimization tips to ensure you’re maximizing your efforts.

Learn how to get the best return on investment from your marketing efforts with this guide to online marketing and advertising for small businesses.

Discover the benefits of online advertising and different channels to launch your next campaign and reach more customers.

Learn how to use paid advertising sites, and discover free and low-cost alternatives for reaching new customers.

Learn how to get the word out about your business and how word-of-mouth can be an affordable way to boost your brand.

From creating your Yelp Business Page to converting sales, here’s what entrepreneurs like you couldn’t get enough of this year.

Explore the millions of connections made on Yelp between business owners and consumers in 2023—and don’t miss the predicted trends of 2024.

Discover the art of capturing media attention for your restaurant. Our guide covers common pitfalls, best practices, and answers to common questions.

Our guide covers essential steps from mastering margins to building personal marketing relationships. Get insights on pricing, online presence, and more.