Topic: Marketing

Keeping your Yelp Page accurate and up-to-date helps you attract more customers to grow your business.

From wedding planning to founding Maman, Elisa Marshall reveals how to find beauty in the mundane—and other tips for telling your brand story.

Busy Philipps shares insights on bouncing back from failure, winning over investors, and responding to critical feedback.

Get the most out of your customer reviews and boost your marketing strategy with these five tips.

Explore the elements and types of small business logos so you can create one that encapsulates your brand and boosts customer recognition.

Founder of digital marketing agency Dialogue NYC Julianne Fraser shares her secrets for successful influencer marketing campaigns—starting with strong customer relationships.

Instead of asking for reviews, inspire customers to review your business organically by using these five strategies.

Nomad Krav Maga owner Shane Langwell shares his creative solutions for spreading the word about his business on the outskirts of Las Vegas.

Yelp Trend Expert Tara Lewis shares the key trends for 2025—see how you can leverage them to enhance your business offerings and better connect with customers.

Discover the best advice we heard this year, including actionable insights on customer experience, growth strategies, community engagement, and more.

“Property Brothers” Drew and Jonathan Scott share their strategy for growing a forward-thinking brand focused on feedback and integrity.

Influencer marketing for your small business isn’t out of reach. Discover the benefits of this marketing strategy and how to get started.