Topic: Marketing

Spreading the word about your business is key to attracting and retaining customers, connecting with your community, and boosting your reputation. Want to find new ways to stand out and grow your customer base? Explore our marketing tips and stories from real business owners to help you make a bigger impact.

176 posts in Marketing

8 budget-friendly small business advertising ideas

Discover five ideas to build your small business advertising strategy, plus three tips to get you the most out of your ad campaigns.

3 tips on hiring, marketing, and making history from a Texas brewpub

Yelp Elite reviewer Josh H. invites his favorite local business owners to talk community building, business tips, and more.

7 spa marketing ideas to engage new and returning clients

Try these spa marketing ideas to attract potential clients, keep current customers engaged, and improve customer loyalty.

How to boost your business’ social media with video

Anne Faire, Yelp’s San Diego community manager, shares four tips for business owners to boost their video performance on social media.

Why is social media important for small businesses?

Small businesses that ask "Why is social media important?" have much to gain from this economical, far-reaching marketing channel.

5 tips on building an authentic online presence

Shawn Walchef, owner and founder of Cali BBQ Media and Cali Comfort BBQ, shares five tips for building an authentic digital reputation.

Why is SEO important for small businesses?

Why is SEO important for small businesses? Here are four reasons to add SEO to your marketing efforts, plus three tactics to get started.

From building an online community to testing new mediums: Restaurant Influencers podcast with Cali BBQ helps business owners create their online brand

Discover how the “Restaurant Influencers” video podcast empowers hospitality businesses to grow online. Learn how top restaurant leaders build their brands, create social media buzz, and succeed in today’s digital world.