ROAS shouldn’t be a guessing game
Get a clear picture of what’s driving your results with Yelp’s Conversions API—ad measurement built for today’s customer journey.
What is Yelp’s Conversions API?
Connect your first-party data to Yelp’s Conversions API (CAPI) and get an accurate view of the performance of your Yelp ad campaigns.
Walk into every meeting with the answers you need
Yelp’s Conversions API helps you connect your Yelp campaigns to real business outcomes. Get the answers you
need on what’s working today and make smarter decisions about where to invest next.
What actually drove revenue?
Walk into your next board update with knowledge of the revenue driven by your Yelp advertising.
What’s our
real ROAS?
Bring clarity to budget reviews with a more complete view of return on ad spend.
Are we spending efficiently?
Show how your Yelp campaigns contributed to conversions across your business at your quarterly company review.
Measurement you can trust
Measure what matters
Track transactions, leads, reservations, sign-ups, or any conversion event your business cares about, with granular breakouts.
Powered by your data
CAPI reports are based on conversions you collect and send, so you can trust the results.
Future-proof attribution
Keep your measurement consistent in an ever-changing attribution landscape. Server-to-server connections keep measurement accurate without relying on cookies or browser-based tracking.
Turn insights into action
Use conversion reporting to better understand your campaigns and inform marketing decisions.
Integrating your data with
Yelp is easier than you think
Whether you connect through the tools you already use or build directly with Yelp through a custom
API, Yelp’s Sales Engineers will help you find the right setup—at no additional cost to you.
Send your conversion data to Yelp without a developer
Use Zapier to connect your sales data to Yelp in minutes—no engineering resources required.
Already use a measurement platform?
Check out these partners that have direct integrations with Yelp.
Need a custom integration?
Create a custom API integration with Yelp for maximum flexibility and control.
Bulk data transfer via Amazon S3 is also available for specific use cases.
See how businesses are measuring success
with CAPI
LaserAway saw 13x ROAS through Yelp’s Conversions API vs. 2-4x with last-click attribution.
Ready to take the guesswork out of your attribution?
Submit the form below to book an appointment and talk with a Yelp for Brands expert. Get advanced solutions, services, and support for your business.
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