Get high-quality leads and turn them into jobs

Welcome home,
service businesses

From plumbers to movers, service businesses of every size use Yelp to reach millions of high-intent customers and turn leads into jobs.

Join Yelp for free and tap into a platform where over 85,000 new requests for projects and other messages are sent to businesses daily.

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Connect with millions of customers who are
ready to hire

54%

of monthly users have a $100K+ household income

82%

of users hire or buy from a business they found on Yelp within a week

94%

of people said they’ll use Yelp again the next time they need to hire a pro

Solutions built for service businesses of all sizes

Promote your business with a standout page optimized for AI search, targeted ads on and off Yelp, and page upgrades. Make it easy for customers to connect and request quotes.

Respond to leads quickly with alerts and integrations, and leverage our AI solutions to handle calls, scheduling, and more.

Track leads, customer actions, and performance in one place. Get competitor insights and understand which channels drive the best results so you can invest smarter.

Earn trust in the communities you serve by responding to reviews, providing up-to-date business info, and highlighting what you do best.

Yelp is your advantage in the age of AI

Show up in AI-powered answers

Yelp powers local results across Perplexity, Amazon’s Alexa, and Apple Maps. In local consumer AI searches alone, that puts your business in front of 33% of users.

Used by the next generation of tech

Backed by 20+ years of trusted reviews, Yelp gives AI assistants the confidence to recommend your business.

Work smarter, not harder

Use Yelp’s AI-powered tools and integrations to help you respond to leads and book jobs faster.

Everything you need to get hired

Get high-
quality leads

Reach and showcase your business to high-intent customers who are actively searching for services you offer.

Lead management made easy

Streamline communications with real-time notifications, automation, and powerful tools to help you respond, organize, and win more jobs.

Smart solutions for every business size

Whether you’re a team of one or have teams across the country, Yelp has flexible tools to attract, engage, and convert more customers.

Stay relevant in an evolving search landscape

Show up where customers are searching, including major AI platforms, voice assistants, and maps applications.

Integrate with
the tools you already use

Seamlessly connect Yelp with your favorite CRM and lead management platform so you save on time and effort.

Track your performance and optimize for growth

See all your key metrics in one place. Get insights and easy-to-understand reporting to help you make smarter business decisions.

Get started

Business tools built to work together

For small businesses
growing locally

Claiming your free Yelp Business Page gives you access to 20+ features that help you promote your services and build your reputation. Select up to three main service categories, add an unlimited number of services offered, and set your service area.

Businesses get 4x more leads with Yelp Ads. Reach customers searching for services like yours and get matched to quote requests from people ready to book.

Let this AI answering service manage your calls from from Yelp, Google, or anywhere your customers find you—even when you’re off the clock. Trained on your business from day one, it handles customer questions, screens out spam, and lets customers schedule with you in real time, so you never miss an opportunity.

Show off your best work with project photos, stand out visually in Yelp search results, convert more traffic with call-to-action buttons, and more.

It’s easy for customers to request quotes and send project details directly to you from your page. Get email and push notifications so you can respond right away and manage all your leads in your Yelp inbox. If you’re a Yelp advertiser, you can also get requests from customers seeking quotes from multiple businesses.

For businesses with a
regional or national footprint

It all starts with a Yelp Business Page. Get tools to showcase your services, highlight specialties, and be found by customers in the areas you serve. Use paid page upgrades to stand out visually in Yelp search results, show off your best work with project photos, remove competitor ads from your page, add a custom call to action, and more.

Yelp’s Request a Quote makes it easy for high-intent customers to send you project details and quote requests directly from Yelp. Boost your response time by funneling Yelp leads directly into your preferred CRM or lead management software.

Yelp search ads
Choose from two types of ads to help you show up more prominently in Yelp search results when customers are actively searching for your services. Yelp Ads display your business in premium placements above and below Yelp search results and on competitors' pages. Showcase Ads are enhanced search ad placements that help you tell your story even more visually—highlight new services, limited-time offers, and more.

Spotlight Ads
Grab attention at scale with auto-play videos in national, high-visibility placements across the Yelp app.

Yelp Audiences
Re-engage high-intent Yelp users when they’re searching off Yelp with retargeting ads in display, video, CTV, and audio formats.

Conversions API
Connect your first-party data to Yelp activity so you can accurately measure your ads’ online and offline impact.

Yelp Store Visits
See whenever a customer visits a physical business location after engaging with one of your ads.

Call Tracking
Understand which campaigns drive phone calls, so you know what’s bringing in new business.

Integrate with the systems
you know and love

Connect Yelp leads to the software you already rely on—from CRMs and scheduling tools to virtual receptionists. Skip manual data entry and let smart integrations generate AI-powered responses, helping you reply faster and book more jobs.

Check out these partners that have direct integrations with Yelp:

Platform not integrated with Yelp? Use Zapier to connect Yelp with thousands of apps and tools—no code needed.

Eligible businesses can also connect their platform directly to Yelp’s Leads API.

Hear from service businesses thriving on Yelp

“A year into business, we started using Yelp Ads. The quality of leads made the difference, and the quality of business was completely different than anything else we’d tried. With Yelp, we’ve gotten better leads and higher paying customers.”

Chris Lynch, Co-owner, Movers Best, and Yelp advertiser, Irvine, California

“Yelp is unique in that it provides me with customers who are loyal and drive strong long-term return.”

Josh Campbell, Owner, Rescue Air, and Yelp advertiser, Dallas, TX

“Nine times out of 10, when someone calls us, they found us on Yelp, and that’s what we want from a platform we invest in. They’re actually calling and really do want to use us. That makes the lead even more qualified.”

Kelly Wagner, Co-owner/Marketing Director, Wagner Floors, and Yelp advertiser, Littleton, Colorado

How Movers Best earns a 90% advertising ROI with Yelp

How Rescue Air uses Yelp to capture leads and drive long-term ROI

How Fuse Service makes $20M a year with Yelp

How Wagner Floors achieves more than 300% ROI with Yelp Ads

How Roofing Solutions used Yelp to help capture $1.5 million in sales its first year in business

How Rock N Block Turf N Hardscapes secures $2M in annual revenue from Yelp

How Yelp boosted brand awareness for Christian Brothers Automotive

Customers trust Yelp for services

1 out of 2 consumers said they would choose Yelp before any other site when they need to find a home service business.

Easy to connect and get quotes

84% of users say Yelp is the easiest place to get pricing and quotes from Service Pros. With Request a Quote, customers can directly connect with your business for estimates and project details.

Fast responses, every time

Yelp Receptionist ensures customers get the answers they need, even when you’re off the clock.

Peace of mind, guaranteed

With Yelp Guaranteed, customers know their job is protected—backed by Yelp if something doesn’t go as planned.

Only real, trusted businesses

Upgrade your page to display a Verified License badge, so consumers can be confident they’re hiring a qualified pro.

Trusted by their neighbors

Millions of reviews, ratings, and project photos help customers confidently choose the best fit for their needs.

Tips and insights for service professionals

How to attract and convert targeted leads

Here’s how to identify your target market and get targeted leads—prospects who are more likely to need what you’re selling and become paying customers.

Welcome home,
service businesses

Connect with millions of customers who are
ready to hire

Solutions built for service businesses of all sizes